Bauer Media wants to trade mark the word ‘Glossy’

Bauer MediaPublishing giant Bauer Media Group has registered a new trade mark in Australia for the word ‘Glossy’.

The term ‘glossy magazine’ is a regularly used expression in the media industry, and is even listed in the Macmillan Dictionary, defined as:

A magazine printed on shiny paper, containing a lot of bright fashionable pictures but not much serious information

Bauer Media Group publishes glossy magazines such as ELLE and Cosmopolitan, and has filed trade marks for ‘Glossy’ a number of times over the years.

The original trade mark appears to have been lodged in 2007 by ACP Mastheads (screenshot), the publishing company that Bauer acquired in 2012. This trade mark was registered under Class 41, covering ‘Judging of cars’, and was never added to the trade mark register and has since lapsed.

A second trade mark by ACP Mastheads was registered in 2009 (screenshot) under Class 16, covering printing, and Class 41, covering publishing. This trade mark was also never added to the trade mark register and has lapsed.

The third trade mark was lodged by ACP Mastheads in 2010 (screenshot) under Class 16, covering ‘Staplers’. This application was withdrawn in 2012, shortly after the Bauer acquisition.

A fourth trade mark was filed by Bauer Media in July 2012 (screenshot), and registered under Class 16, covering ‘Staple Removers’. This trade mark is currently ‘Under Examination’, with a decision due soon.

The newest trade mark was filed last week, on May 1, by Bauer Media (screenshot) and is registered under Class 16, covering magazines and printing, and Class 41, covering publishing, competitions and online information.

Specifically, the new trade mark for the term ‘Glossy’ covers:

Class 16: Printed matter; printed awards; stationery; printed publications including magazines, journals, periodicals, newspapers and books; posters; calendars; photographs; instructional and teaching material (except apparatus); cards; paper, cardboard and goods made from these materials in this class

Class 41: Publishing; arranging, organising, hosting, presenting and conducting competitions; entertainment services; cultural services; production of television and radio shows; interactive games services; publication of information on global computer networks including the Internet

The trade mark is currently at the status of ‘Indexing Approved’.

This article will be updated with any more information about the ‘Glossy’ trade mark as it arises.


UPDATED: Is The Saturday Paper just the beginning?

1622066_369210356551749_540645244_nNewly launched Australian newspaper The Saturday Paper has only published two issues so far, but a slew of recent trade marks and domains hint that it may go beyond a Saturday-only release.

The Saturday Paper is published by Schwartz Media, and its first issue was released across Sydney, Melbourne and Canberra on March 1.

Nine new trade marks were lodged on March 10 for the following terms: The Monday Paper, The Tuesday Paper, The Wednesday Paper, The Thursday Paper, The Friday Paper, The Saturday Paper, The Sunday Paper, The Weekend Paper and The Saturday Weekly.

All these trade mark applications were classed under “Publishing of newspapers” and were filed, not by Schwartz Media, but by ‘Media Might Pty Ltd’ and ‘Billion Group Pty Ltd’, which both have Sydney addresses.

Schwartz Media, however, is based in Melbourne, so the trade marks may not be associated with the publisher – therefore, the filing of “The Saturday Paper” would potentially warrant a trade mark opposition by Schwartz Media if it is not connected to Media Might and Billion Group.

Meanwhile, a number of currently unused domains have been registered using the aforementioned terms.

Six domains were registered by Morry Schwartz, the publisher of Schwartz Media, on February 6 this year:,,,, and These may just be for the protection of the brand, or to leave room for expansion should The Saturday Paper be a success.

Furthermore, the domain was registered on June 20 last year by ‘The Monthly’, the name of another Schwartz Media publication.

And finally, the domain was registered by ‘Media Might Pty Ltd’, although no date is given for when this domain was registered.

The contact associated with this final domain, and therefore presumably linked to ‘Media Might Pty Ltd’, is the email of Sydney businessman George Bancs.

According to an online profile, Bancs is director of a number of companies, including the other trade mark registrant ‘Billion Group’. His Twitter profile states that he is interested in “early stage startups”.

An online search appears to find no obvious current connection between Bancs and Schwartz Media, so it is unclear whether the trade marks and domain are associated with the publisher of The Saturday Paper or not.


The Weekend Paper

22 April 2014: ‘Media Might Pty Ltd’ and ‘Billion Group Pty Ltd’ have lodged more trade marks in recent weeks, this time for the logo of each of the nine terms listed above.

All the logos are in the style of the one pictured above, and the trade marks were all lodged on April 13.

The trade marks all cover exactly one class, “Class 16: Newspapers”, and are at the status of ‘Indexing Approved’, meaning they have not been seen by an IP examiner yet.

Click here to view a screenshot of two of Media Might and Billion Group’s new trade marks for ‘The Monday Paper‘ and ‘The Weekend Paper‘.

Photo source: Facebook

Is THIS Mamamia’s “secret new website”?

mamamia logoAustralian women’s lifestyle website Mamamia hired well-regarded journalist Alyx Gorman this week to edit a “secret new website”, and evidence suggests it could be a beauty website called ‘The Glow’ or ‘Glow Australia’.

‘ PTY LTD’ registered the domain in December 2013, and the site remains parked and has no content. An archive website suggests the domain was once used to sell accommodation.

There is a Twitter account, @TheGlowAU, which has zero tweets but follows accounts including model Miranda Kerr, presenter Karl Stefanovic and various Australian TV networks. The account was also registered in December last year, and the name given on the profile is ‘Glow Australia’.

The Pinterest page TheGlowAU also refers to ‘Glow Australia’ and the account follows users including Mamamia founder Mia Freedman, various fashion magazines and the Mamamia account itself.

The TheGlowAU Google+ page is followed by Mia Freedman and other Mamamia editorial staff, and contains a link to a currently empty YouTube channel.

And finally, the Instagram account TheGlowAU also refers to ‘Glow Australia’, states “website coming soon” and has uploaded two beauty-related photos.

So the evidence suggests a beauty website of some kind, but further details about ‘Glow Australia’ are scarce.

US website The Glow looks at “the world of inspiring and fashionable mums”, and has been featured in The New York Times, Grazia Paris and Huffington Post.

There are also popular beauty magazines called Glow in both the US and Canada.

Mamamia’s Mia Freedman is also publisher of iVillage Australia, an international edition of the US parenting website iVillage, so ‘Glow Australia’ could be an international edition of one of the aforementioned brands. It could also be a whole new brand.

As an aside, it appears that the domain was hacked by a Turkish hacker in September 2010, according to a screenshot on this website.

This post will be updated as soon as further details come to light.

Southern Cross Austereo files for ‘Breakfast With The Stars’ and ‘Pop Quiz’

about-usSouthern Cross Austereo has lodged a trade mark application for the term ‘Breakfast With The Stars’.

The term is the name of the radio network’s 2Day FM breakfast show hosted by Kyle Sandilands and Jackie O, which is to finish at the end of this week.

There’s already been some tension with trade mark rights between Southern Cross Austereo and the controversial radio pair. According to the Daily Telegraph, SCA is preparing to hand over the trade mark rights to the ‘Kyle and Jackie O’ moniker to the DJs, but last week’s new trade mark suggests the radio network wants to keep the rights to the ‘Breakfast With The Stars’ name.

The new trade mark was lodged on November 20, and covers advertising, broadcast, entertainment and online classes. In summary:

Class 35: Advertising and promotional services; promotions for radio and television stations; organisation of trade competitions

Class 38: Broadcasting services including radio, television and online broadcasting services

Class 41: Entertainment services; live entertainment; organisation of entertainment events; radio entertainment; television entertainment; syndication of radio programmes; conducting phone-in competitions; publication of multimedia material online

Class 45: Online social networking services

The application remains at the status of ‘Indexing Approved’, meaning it has yet to be seen by an IP examiner.

This is the first time the radio network has filed a trade mark for ‘Breakfast With The Stars’.

Meanwhile, Southern Cross Austereo lodged a second trade mark application on November 20, for the term ‘Pop Quiz’.

It covers the same trade mark classes as the ‘Breakfast With The Stars’ application, and also remains at the status of ‘Indexing Approved’.

Click to view a screenshot of SCA’s trade mark applications for ‘Breakfast With The Stars‘ and ‘Pop Quiz‘.

¡Ay, caramba! Twentieth Century Fox applies for alcoholic Duff Beer

duff1After decades of filing countless lawsuits against unofficial varieties of ‘Duff Beer’, Twentieth Century Fox has finally decided to lodge an Australian trade mark for the fictional beer brand which covers real alcoholic beer.

Made famous as the popular beer consumed on TV show The Simpsons, studio Twentieth Century Fox has always backed away from lodging a trade mark for the brand covering alcoholic beverages. It has also historically reacted fast to any brewery company attempting to produce a real Duff Beer. This steadfast stand seems to be spurred by The Simpsons creator Matt Groening, who has been against producing an alcoholic Duff Beer “because it would encourage kids to drink”.

However, just this month that attitude may have changed, with a new Simpsons theme park in the US starting to serve a real alcoholic Duff Beer. The lodgement of an Australian trade mark could suggest this officially endorsed alcoholic Duff Beer could make its way Down Under some time in the future.

Twentieth Century Fox already holds Australian trade marks for the Duff Beer logo from 1999, covering various souvenir items, such as posters, calendars and drinking glasses. It also held a lapsed Australian trade mark for the Duff Beer logo lodged in the same year, covering non-alcoholic soft drinks.

The new trade mark application for the term ‘Duff Beer’ – TM number 1562201 – was lodged this week, on 12 June, and specifically covers:

Class: 32 Beers and ales; non-alcoholic beers; lagers; stouts and porters

Twentieth Century Fox could be looking to further its protection of the trade mark, rather than produce an alcoholic Duff Beer in Australia.

Just last year, a West Australian liquor wholesaler found itself in legal trouble with Twentieth Century Fox after selling the German imported ‘Legendary Duff Beer’. The studio also fought off Australian beverage and food company Lion Nathan in 1996, when it produced a beer called ‘Duff’ and also lodged (and ultimately withdrew) a trade mark for ‘Duff Beer’ covering alcoholic goods.

There has been many more international attempts to brew a real Duff Beer, most of which are promptly shot down by legal action from Fox.

For example, the German firm ‘Duff Beer UG’ has fought numerous battles to continue selling the previously mentioned ‘Legendary Duff Beer’ across Europe. For instance, it lodged for a European-wide trade mark for ‘Duff Beer’, which was successfully opposed by Twentieth Century Fox. Duff Beer UG is appealing to the European Court Of Justice to get that opposition overturned. Duff Beer UG and a rival German brewery have also spent numerous years in a legal spat to be the sole owner of the Duff trade mark in Germany.

Only three months ago, Chilean police seized 60,000 Duff-branded beer bottles following an intellectual property complaint from, you guessed it, Twentieth Century Fox.

All these legal crackdowns have made unofficial Duff Beer a collector’s item, especially in Australia. For instance, an empty carton for the 1996 Nathan Lion ‘Duff’ beer is currently on eBay Australia for $89, and an empty six-pack of ‘Legendary Duff Beer’ is on eBay Australia for $40.

The new Australian trade mark application was lodged by Twentieth Century Fox Film Corporation and an Australian legal representative, Baker & McKenzie.

Click to view a screenshot of the new alcoholic Duff Beer trade mark application. Also take a look at the lapsed non-alcoholic and the still active souvenir Duff Beer trade mark applications from 1999.

UPDATED: MTV lodges trade mark for ‘MTV 82’

MTV1Viacom International, the owners of pop culture channel MTV, has applied for an Australian trade mark of a mysterious new brand, ‘MTV 82’.

Filed last week, the logo (pictured) does not seem to appear publicly anywhere else on the internet, according to a reverse Google Image Search. A search for “MTV 82” does not bring up anything relevant either.

The trade mark application – TM number 1554087 – is currently at the status of ‘Indexing Approved’, and is lodged under Class 41 of a range of entertainment services, namely:

Educational, teaching and training, entertainment, sporting and cultural services, including production of radio and television programs; production of films and live entertainment features; production of animated motion pictures and television features; services relating to cinema and television studios; services relating to motion picture entertainment, television entertainment and to live entertainment performances and shows, publication of books, magazines and periodicals; providing information on the applicant’s television programming services to multiple users via the world wide web or the internet or other on-line databases; production of dance shows, music shows and video award shows; comedy shows, game shows and sports events before live audiences which are broadcast live or taped for later broadcast; live musical concerts; tv news shows; organizing talent contests and music and television award events; organizing and presenting displays of entertainment relating to style and fashion; providing information in the field of entertainment by means of a global computer network

The application was lodged by a Viacom legal representative in Australia, Griffith Hack.

UPDATE: An MTV Australia spokesperson confirmed to ™Watch that there is an upcoming ‘MTV 82’, and that a formal announcement will be made “in the next couple of weeks”.

View a screenshot of the ‘MTV 82’ trade mark application.