The trade mark application was registered by the Korean headquarters of Samsung on August 6, and covers various electronic devices.
A Google search for the term appears to bring up zero relevant results.
Samsung is a prolific trade marker in Australia, and has lodged seven further applications since June this year – including ‘SAMSUNG WIZ’ and ‘SAMSUNG GALAXY MEGA’.
The devices covering the ‘Samsung Shannon’ trade mark are specifically:
Class 9: Amplifiers; camcorders; computer software; computers; digital cameras; digital set-top boxes; DVD players; electric battery chargers; hard disk drives; mobile telephones; modem chips; MP3 players; optical disc players; portable computers; chips (integrated circuits); rechargeable batteries; semiconductors (chips); smart phones; television receivers; wireless headsets
The trade mark remains at the early status of ‘Indexing Approved’, meaning it has not been seen by an examiner yet.
Click to view a screenshot of Samsung’s ‘Shannon’ trade mark application.