After originally lodging three trade mark applications five years ago, Rockstar Games today finally entered the Australian trade mark register after a legal spat with a reality show guru’s production company.
As reported in May, Rockstar Games was opposed in three of its trade mark applications by ‘JMBP, Inc.’, the licensing and production company arm of The Apprentice, Survivor and The Voice producer Mark Burnett.
That opposition was withdrawn on June 21, paving the way for the iconic gaming company to finally get the Australian trade marks it was seeking. They all officially entered the register today, July 8.
Rockstar Games is best known as the developer behind the Grand Theft Auto, Max Payne and Midnight Club gaming series, and the company was first opposed for its trade mark applications by JMBP, Inc. in August last year.
The trade mark applications for ‘Rockstar Games’, ‘Rockstar’ and ‘Rockstar Studios’ – TM numbers 1261129, 1305137 and 1447887 respectively – were first lodged by Rockstar Games’ parent company, US-based Take Two Interactive Software, in 2008.
Click to view a new screenshot of the ‘Rockstar Games’ trade mark.